Consider these initiatives as you build your social media strategy during this difficult time.

Social media marketing is nimble; it allows for targeted messages to be directed towards friends and followers who can respond in real time.

Here’s what’s powerful about social media marketing: it’s of us. Brands that do this well have found a way to make it feel authentic, real a

Social media marketing is a nimble way to build relationships with clients and prospects. It offers small businesses myriad opportunities to

The content you create for your website relays vital information about your business,

Hosting an event enables you to have multi-dimensional impact on social media; it also produces plenty of buzz-worthy content.

Your social media marketing efforts should reflect and reinforce your essence, your brand.

Social media marketing is an affordable, nimble way to demonstrate what your business does and how well you do it.

Hash tagging is a savvy, fun way to get your content noticed, because it puts that content in line with other posts featuring the same...

Please note: there is a new Facebook update that will impact our Social Butterfly clients. The update pertains to how Facebook runs ads. ...

By now you’re probably getting accustomed to writing “2019,” and you’re starting to feel the vibe that the new year has in store for you ...

Social media marketing is all about creating a buzz: telling your story, showcasing your savvy and getting your audience to count on you ...

It’s simple enough to track the number of readers viewing your newsletters and sharing your tweets, posts and articles. It’s exciting to ...

When you’re absorbed in the work of growing your business, it can be difficult to take on the additional project of launching a social me...

Social media marketing is all about cultivating relationships with your followers. That’s why it’s social! Updates and posts keep your bu...

Social media is a powerful means for reaching your customers and clients. It can be a challenge, though, to translate this capability int...